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"I’ve led - and lived - through disruption.
Now I help others do the same."
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After two decades leading transformation, crisis response and reform — from bushfires and pandemics to large-scale system change in $3B organisations — I thought I understood disruption.
Then I encountered AI — and realised we’d entered a new kind of leadership era.
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That’s why I founded The Uncertainty Lab - to help purpose-driven leaders make sense of AI, build the fluency to use it wisely and lead with clarity, ethics and confidence.
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In a world where uncertainty is the new norm, I bring calm, credible support to help you navigate complexity, find clarity and build AI capability - so you can move forward into a new leadership age.
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​Sue Cunningham, Founder - The Uncertainty Lab
When AI is changing everything,
it's hard to know where to start ...
​You've led through change before. But this feels different:​
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AI is on your radar, but you’re not sure where to start.
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Everyone’s expecting clarity - but your own questions are growing.
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You’re tired of feeling behind, but don’t have time to “catch up."
You know the AI shift is coming. But right now, you don’t have the time, language or support to navigate it well.
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At The Uncertainty Lab, I work with leaders navigating the edge of change. ​Whether you’re building AI fluency, rethinking your career or supporting your team through AI disruption, I help you move forward - with clarity, confidence and a deeply human approach.
What I Offer....
AI Leadership Circle
A peer-driven learning experience for leaders who want to explore AI in a human, practical way.
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Learn in real time, with real tools - and build the fluency, confidence and capability to lead in an AI-shaped world.
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The Human Side of AI
Whether you're redesigning your role, your team or your whole operating model - I help you make sense of the human side of AI.
From career reinvention and leadership identity to workforce redesign, I support the people side of change - including AI fluency, change readiness, team engagement and individual or group coaching.
AI-Fit Strategy & Governance
I help leaders respond strategically to the challenges of an AI-driven world - from redefining strategic priorities to strengthening governance, ethics and decision-making.
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Whether you're rethinking your strategy or operating model, documenting policy foundations or assessing AI risks, I offer grounded, high-trust support — with a human-first lens.
Here's how we can work together:
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Step 1: Connect
Book a free Discovery Call. We’ll start where you are.
Step 2: Clarify
We’ll explore where you’re at and what support you need to move forward:
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Are you looking to build AI fluency and confidence?
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Do you want to redesign your career, team or operating model to stay relevant in an AI-shaped world?
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Do you need to ensure your strategy, workforce and governance are fit for the AI era?
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Anything else?
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Step 3: Act
Choose the path that fits best:
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AI Leadership Circle – for individuals or teams (limited places).
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The Human Side Of AI – for coaching, career or workforce reinvention, team engagement.
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AI-fit Strategy & Governance – support for Boards, Execs & leadership teams.
Not sure where to start? Book a call if you'd like to chat - or join the AI Leadership Circle waitlist to receive priority access and early bird pricing
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The AI Leadership Circle
​A new kind of learning experience — human-first, peer-based and designed by a transformation executive who’s led through disruption.
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In this 6-week live, small-group program, purpose-driven leaders come together to build AI confidence through grounded, real-world learning — not jargon or hype.
It’s a space to think, experiment and grow — together.
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No tech background required. Just curiosity, a willingness to learn and a desire to lead with clarity in uncertain times.​
Real Progress. In Real Time
Within 4 weeks of joining the AI Leadership Circle:
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100% felt more confident using AI
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78% had used AI to improve or streamline work
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100% had shared tools, tips or insights with others
*Pilot participant survey, June 2025
“I used to avoid the AI conversation. Now I’m leading it — and helping my exec team see AI as a solution to our biggest funding challenge.”
— NFP Executive Participant, AI Leadership Circle
Feeling uncertain about AI? Let’s take the first step — together.
At The Uncertainty Lab, we help leaders and teams make sense of AI — with clarity, confidence and a human-first approach.
Want to explore what’s next?
sue@uncertaintylab.com.au | 0417 316 822
Connect on Linkedin
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